Ben & Jerry’s Honors Colin Kaepernick With Vegan Ice Cream Flavor “Change the Whirled”
Ice cream maker and aspiring social justice company Ben & Jerry’s Ice Cream has given activist Colin Kaepernick his own vegan ice cream flavor.
According to a recent press release, this flavor “celebrates Kaepernick’s work to confront systemic oppression and to stop police violence against Black and Brown people…the ice cream maker aims to honor Kaepernick, sweetening the long struggle for justice, and making his vision a reality to Change the Whirled.”
Kaepernick’s portion of the proceeds from sales of Change the Whirled will support the work of Know Your Rights Camp. Kaepernick founded Know Your Rights Camp in Oakland, CA in 2016 to advance the liberation and well-being of Black and Brown communities. The Camp’s curriculum is designed around 10 points including that Black and Brown people have the rights to be free, healthy, brilliant, safe, loved, courageous, alive, trusted, educated and to know their rights.
Change the Whirled is a non-dairy offering, which is important to the vegan Kaepernick. Kaepernick’s flavor features a caramel Non-Dairy sunflower butter base with fudge chips, graham cracker swirls and chocolate cookie swirls.
“I’m honored to partner with Ben & Jerry’s on Change the Whirled,” said Kaepernick. “Their commitment to challenging the anti-Black roots of policing in the United States demonstrates a material concern for the wellbeing of Black and Brown communities. My hope is that this partnership will amplify calls to defund and abolish the police and to invest in futures that can make us safer, healthier, and truly free.”
Change the Whirled will be available as a full-time flavor at Ben & Jerry’s Scoop Shops and on store shelves nationwide in the United States beginning in 2021 with a suggested MSRP of $4.99-$5.49. Change the Whirled will also be available to fans in Ireland, the United Kingdom, Germany, Switzerland and the Netherlands.